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WALMART · BLACK FRIDAY 2026 · NOV 12 – DEC 2
Walmart is lining up three major holiday shopping events from November 12 through December 2, 2026. The teaser on Walmart’s deals page already shows category discounts across toys, fashion, floor care, sports, holiday picks, beauty, tech, and food — plus thousands of gifts under $20 and a Top Toys list with 25 toys priced under $25.
Walmart+ members get a real edge: select online-only hot Deal drops stay members-only for the first 24 hours of Early Black Friday and Black Friday, while supplies last. Bookmark the announce deals page and set alerts before the first drop.
Mark your calendar: three Walmart holiday events
- Early Black Friday — Nov 12–15: online at 12:01 AM ET Nov 12; in stores at 6 AM local Nov 12. Walmart+ hot Deal drop early access starts 12:01 AM ET Nov 12; remaining items open to everyone at 12:01 AM ET Nov 13.
- Black Friday — Nov 23–29: online at 12:01 AM ET Nov 23. In-store Black Friday shopping starts Friday, Nov 27 at 6 AM local (stores are closed Thanksgiving). Walmart+ hot Deal drop early access starts 12:01 AM ET Nov 23; remaining items open to everyone at 12:01 AM ET Nov 24.
- Cyber Monday — Nov 30–Dec 2: online only, starting at 12:01 AM ET Nov 30.
Online start times are Eastern. Store hours are local. Online shoppers get several days of Black Friday pricing before doors open on Nov 27.
Category sneak peek (from Walmart’s deals page)
Exact SKUs and final prices land when each event goes live. Here’s the percentage guidance Walmart is already showing on the announce page:
- Up to 55% off toys
- Up to 40% off fashion
- Up to 40% off floor care
- Up to 35% off sports and outdoor
- Up to 30% off holiday picks
- Up to 20% off beauty
- Up to 15% off tech
- Up to 15% off food
- Home appliances and popular gifts are also called out as focus areas
Walmart is also pushing thousands of gifts under $20 and a Top Toys shortlist with 25 toys under $25 — useful for stocking stuffers and kid lists without waiting until Thanksgiving week.
How Walmart+ early access works
- During Early Black Friday and Black Friday, select online-only hot Deal drops are reserved for Walmart+ members for the first 24 hours, while supplies last.
- Everyone else can still shop the broader sale; the early window mainly matters for limited-quantity toys, electronics, and gift drops.
- You do not need Walmart+ for most Black Friday pricing — only for those timed hot drops.
- New this season: Walmart is offering Walmart+ and Sam’s Club Plus together for $120/year (auto-renews; terms apply) — free delivery thresholds and streaming perks follow each program’s rules.
We break down the bundle here: Walmart+ with Sam’s Club Plus for $120/year.
Shopping tips before Nov 12
- Save walmart.com/shop/deals/announce and turn on notify-me where available.
- Make a gift list now — hot Deal drops sell out fast once the member window opens.
- Decide pickup vs shipping early; pickup often beats shipping for popular toys.
- Walmart generally does not price-match or issue rain checks during Black Friday events.
- Holiday returns are usually generous (many purchases from early October returnable into late January) — still confirm the return window on each item.
- Compare the live cart price to everyday pricing; teaser % off is a ceiling, not a guarantee on every SKU.
Dates and teaser discounts are based on Walmart’s official holiday announcement and deals page as of Nov 9, 2026. Offers, stock, and eligibility can change — verify at checkout. More deals: carttactic.com
