CartTactics
LIVE NOW · DROP · TARGET · Last checked: 8:40 AM CT, Oct 8, 2026
The Barbie Signature Serena Williams doll is live now at Target for $45. Target’s Spend $40, Save $10 on toys offer applies to qualifying toy orders of $40+, which makes Target the cheapest place to grab her right now. Amazon and Mattel Creations open at 11 AM CT today.
Drop details
- Product: Barbie Signature Serena Williams tennis player fashion doll with uniform and racket
- Price: $45
- Target: Live now (online and in-store per Target’s offer)
- Toy deal: Spend $40, Save $10 on toys at Target, in-store or online. The doll alone clears $40, so it can be as low as $35 with the toy deal if it shows as eligible in your cart
- Amazon: Drops Oct 8 at 11 AM CT (listing not fully live yet)
- Mattel Creations: Also dropping Oct 8 at 11 AM CT. No direct link yet
How to buy
- Target is live now: open the Target listing, add the doll to your cart and check that the Spend $40, Save $10 toy deal shows at checkout.
- Amazon: the listing goes live at 11 AM CT. Use the button below and refresh right at drop time.
- Mattel Creations: also at 11 AM CT on creations.mattel.com. We’ll update this post with a link once we have one.
Serena’s doll comes in a yellow-green jacket and top with a white tennis skirt, knee-high socks, sneakers, a white headband, a Wilson racket and a tennis ball. Celebrity Barbie Signature dolls tend to move quickly on drop day, so expect this one to go fast.
Prices, stock and offer eligibility can change. Check the listing and your cart before you buy.
Disclosure: #ad. This post contains affiliate links. CartTactic may earn a commission on qualifying purchases at no extra cost to you. As an Amazon Associate, CartTactic earns from qualifying purchases.
